Roof to Riches

For roofers who want more than a paycheck.

Each week, get proven money systems, sales insights, and mindset shifts designed to help you turn roofing income into long-term wealth.
No fluff — just real strategies from the field.

How Roofing Sales Reps Can Save for Big Purchases Without Going Into Debt

Oct 20, 2025

Want to know something shocking? A recent survey found that 60% of Americans went into debt for their last major purchase!

But here's the thing—it doesn't have to be that way, especially when you're earning solid commissions in roofing sales.

Years ago, I was making light conversation with a co-worker at a previous job and asking what her plans were for the weekend. I expected her to say something like hang out with family or catch up with some friends. She said that she was probably going to go check out some cars.

I asked her how long she had been planning on buying a car, and what she said next truly shocked me: "Oh, I guess today. I just feel like having something new to drive."

I don't know about you, but taking on tens of thousands of dollars in debt is not my idea of something to randomly do on the weekend—especially when you're in a commission-based career where income can fluctuate with storm seasons and economic conditions.

I've helped countless roofing professionals achieve their big purchase dreams without drowning in debt, and I'm excited to share these game-changing strategies with you.

Whether you're eyeing a new work truck, planning to upgrade your equipment, saving for a down payment on investment property, or finally taking that family vacation after a brutal storm season, these proven budgeting techniques will help you reach your goal while keeping your finances healthy and stress-free.

 

Define Your Target and Timeline: Planning Major Purchases as a Roofing Professional

Since I paid off my house recently, I've been looking forward to giving certain areas of my home a facelift and remodel. My sweetheart has been saving Pins like crazy, and now my YouTube list is full of DIY ideas.

Even with doing work ourselves, it's going to be a good chunk of change, so this topic is definitely hitting close to home—no pun intended.

Whether your goal is a series of projects like mine or a singular expense, you have to start by calculating the total cost, including all associated expenses. Try to be as realistic and detailed as possible.

For roofing professionals, common big purchases include:

  • Work Truck Upgrade: You're spending 40+ hours a week in that vehicle. Calculate truck cost, lift kit, ladder racks, commercial insurance, wraps/decals, and fuel costs
  • Equipment Investment: Drones for roof inspections, moisture meters, pitch gauges, safety equipment, and technology upgrades
  • Business Expansion: Hiring crew members, purchasing inventory, upgrading your CRM, or investing in marketing
  • Investment Property: Using your roofing income to build passive income through real estate
  • Family Vacation: After grinding through storm season, you've earned that trip to the beach

Going on a trip? You've got airfare, lodging, transportation, and food.

Buying a truck? Think about trim features, commercial modifications, sales tax, registration fees, and insurance increases.

Set realistic timeframes based on your income and expenses. It can be a challenge when there's excitement, but patience will prevent jumping the gun too early and possibly overextending ourselves financially.

Timing tip for roofing sales reps: Factor in your busy season. If you close most deals between April and October, you might save aggressively during those months and reduce your savings rate during slower winter months.

 

Create a Dedicated Savings Strategy for Commission-Based Income

Reverse engineer the big goals and break them down into manageable monthly targets. A big scary number like $60,000 for a down payment on investment property sounds a bit more manageable when it's $2,500 a month for 24 months.

Set up a separate savings account for your specific goal if that helps you keep things organized and reduces the temptation to spend. It can even be an account that you use on a revolving basis as you have future big goals.

Make it easy on yourself to make progress by setting up automatic savings transfers. Let it do what it does and check the balance occasionally to stay on top of it.

For roofing sales reps with irregular income: Instead of saving a fixed dollar amount monthly, try the percentage method. Save 15-25% of every commission check that hits your account. Big month? Big savings contribution. Slow month? Smaller contribution, but you're still making progress.

Personally, I enjoy opening up the bank account and transferring manually because every contribution brings a sense of accomplishment.

We all know that prices can fluctuate, so be sure to account for potential price changes and market adjustments. This is especially true for trucks and equipment where supply chain issues can impact pricing.

Explore high-yield savings options for better returns on your money in the short term. Many online banks offer 4-5% interest on savings accounts, which adds up when you're saving thousands.

The "Storm Season Savings Strategy" for Roofing Professionals

Here's a strategy I've seen work brilliantly for roofing sales reps:

During peak season (April-October):

  • Save 30-40% of every commission check
  • Take advantage of high income months
  • Build momentum quickly toward your goal

During slow season (November-March):

  • Reduce savings rate to 10-15% or pause if needed
  • Focus on maintaining rather than growing the fund
  • Use this time for research and planning your purchase

This approach acknowledges the reality of seasonal income in the roofing industry while still making consistent progress toward your goals.

 

Find Additional Money in Your Budget: Strategies for Roofing Business Owners

Aside from the remodeling projects, my sweetheart and I are saving up for a down payment for an investment property. For the next few months, we're cutting out the weekly date night dance lessons, and I cancelled my gym membership in exchange for calisthenics routines.

Make temporary lifestyle adjustments where needed. If it's a big enough priority, then those sacrifices won't even be challenging. The bigger the goal, the stronger the commitment.

Common expense areas for roofing professionals to examine:

  • Truck expenses: Are you filling up daily for personal use? Track business vs. personal mileage
  • Eating out: Grabbing lunch between jobs adds up. Meal prep on Sundays
  • Subscriptions: Do you need that $50/month lead generation service if you're getting referrals?
  • Tools and equipment: Stop impulse-buying every new gadget. Stick to what actually improves your close rate

Discover potential areas for expense reduction. There's always areas we can tighten up a bit or cut out completely.

Review and eliminate unnecessary subscriptions. There's been a handful of times I've signed up for the free trial, didn't realize I never cancelled before the trial period, and paid a subscription fee.

Create a flexible spending plan that maintains quality of life.

Give yourself wiggle room to spend freely so you stay motivated. It's not all about being savage with your finances—it's about setting boundaries with yourself.

For roofing business owners: Review your business expenses ruthlessly. Are you paying for software you're not using? Could you negotiate better rates on your commercial insurance? Small business expense reductions can free up thousands annually.

 

Boost Your Saving Power: Leveraging Your Roofing Sales Skills

I remember years ago when I was just getting started in sales and my income wasn't as steady or predictable. I invested in a power washer and was able to pick up jobs cleaning driveways to help boost my income.

Explore opportunities for additional income, whether it's overtime at your job, a small part-time gig, or even a side hustle.

If you're in roofing sales, here are ways to boost income:

  • Master your craft: Increase your close rate from 30% to 45%. That's a 50% income increase with the same number of leads
  • Expand services: Offer gutter installation, siding, or windows. Cross-selling increases average job value
  • Referral bonuses: Many roofing companies offer bonuses for referring other sales reps or generating customer referrals
  • Storm chasing: If your company allows it, travel to storm-damaged areas for concentrated income periods
  • Training and coaching: Experienced reps can coach newer reps for extra income

For roofing business owners:

  • Emergency services: Offer 24/7 emergency tarp services at premium rates
  • Commercial contracts: Land a few property management contracts for stable recurring revenue
  • Insurance work: Become preferred vendors with insurance companies
  • Seasonal services: Offer roof cleaning, maintenance plans, or snow removal in winter

Go through the garage, the closet, and the rest of your house to see what unused items you can sell for extra funds. We all need to declutter every now and then anyway, so it's a win-win.

If you're good at managing your spending and are open to using credit cards, then maximize cashback and rewards programs so you can get something for the expenses you normally make like fuel, materials, and business purchases.

Pro tip: Business credit cards often offer 3-5% cashback on gas and automotive expenses. If you're spending $500/month on fuel, that's $25-35 back monthly or $300-420 annually.

 

Track Progress and Stay Motivated Through Slow Seasons

I'm a spreadsheet fanatic and can stare at gridlines all day, but I understand that's not for everyone. Use visual tracking methods to monitor progress.

I use American Express, which offers a dashboard where I can link other bank accounts that my sweetheart and I have and see a snapshot of our spending patterns in one place.

See if your bank offers a feature like that or use other apps like YNAB or EveryDollar to track savings goals and set budgets.

Tracking methods that work well for roofing professionals:

  • Visual thermometer chart: Print a thermometer and color it in as you hit savings milestones. Hang it in your office or truck
  • Commission-to-savings tracker: Create a simple spreadsheet linking each commission check to your savings deposit
  • Photo motivation: Take a picture of what you're saving for (the truck, the property, the vacation destination) and make it your phone wallpaper

Set and celebrate milestone achievements. I've personally had to work on this myself as I go from one goal right on to the next on the list. Take a step back and recognize the progress you're making.

You can pause while hiking up the mountain and look back to enjoy the view.

Create accountability systems like those milestones. They can be weekly objectives or overall monthly targets. Something that will keep you aligned to the bigger picture.

Roofing-specific milestones:

  • 25% saved: Treat yourself to a nice dinner
  • 50% saved: Upgrade one piece of equipment you've been needing
  • 75% saved: Take a long weekend trip
  • 100% saved: Make the purchase debt-free and celebrate properly

Adjust strategies based on performance. If you're going at a faster pace than expected because storm season was incredible, don't take your foot off the gas and get comfortable—set a tighter deadline and push yourself. If progress is a little slower, figure out ways to make up the difference to stay on track.

 

Protect Your Savings Goal: Emergency Funds for Roofing Professionals

If you haven't done so already, then build an emergency fund to prevent goal derailment. Setbacks will happen, but we don't know when. Cash in the bank will keep you from taking a step back when those setbacks occur.

Why roofing professionals need emergency funds even more:

  • Income volatility: Slow months happen. You need 6-12 months of expenses, not the standard 3-6 months
  • Vehicle emergencies: Your truck breaks down and needs $2,000 in repairs. Without an emergency fund, you raid your big purchase savings
  • Weather dependence: Unusually rainy seasons can kill your income for weeks
  • Health and safety: Roofing is physically demanding. An injury could sideline you

Create contingency plans for unexpected expenses. Stuff is going to happen, crap is going to break, it will be inconvenient—I know from experience.

This is where maintaining essential savings while pursuing your goal is key. Cash in the bank is peace of mind for those hiccups life throws our way.

The two-account system for roofing sales reps:

  1. Emergency Fund: 6-12 months of expenses in a high-yield savings account (untouchable except for true emergencies)
  2. Big Purchase Fund: Your targeted savings for the truck, property, or vacation

Never raid Account #1 to fill Account #2. Ever.

 

Research Smart Purchasing Strategies: Getting the Best Deals on Roofing Professional Purchases

When I proposed to my sweetheart, I knew it was the best decision I could make, but I had some hesitancy and insecurity at first. You see, I had been solely focused on paying off my house and living off a bare-bones plan.

I just didn't see how I was going to swing shelling out thousands for a ring. She wanted a simple design, a single solitaire diamond set in a plain white gold band, and even that seemed to run about $8-10k at the local jewelry stores.

I knew that these big box stores were overcharging because they had brick-and-mortar locations with high overhead, and I'd be paying for the name. I wanted as much of my hard-earned dollars to go into the ring and not just their profit margins.

Then I remembered a local diamond broker not far from my office.

They specialized in wholesaling GIA-certified diamonds, and they even had a local jeweler in their network to build a custom setting. I browsed their website and was able to filter out their inventory based on size, quality, and price.

In the end, by going this route, I spent about $3,000 on a massive 2.6-carat solitaire ring that my wife absolutely loves and can be proud of AND a matching diamond wedding band. The excellent customer service I received was icing on the cake. Frugal flex done.

 

Smart Buying Strategies for Common Roofing Professional Purchases

Work Trucks:

Compare prices and features across vendors. There is an abundance of information available online for trucks, equipment, travel, or whatever you're working towards.

Time your purchase for maximum savings. You'd be surprised how seasonal some items can be.

Best times to buy a work truck:

  • End of year (November-December): Dealerships are clearing inventory for new models and hitting annual quotas
  • End of month: Sales teams are desperate to hit monthly targets
  • End of quarter: March, June, September are great months
  • Look for fleet sales: Some dealerships offer commercial/fleet discounts for work trucks

Negotiation tips for roofing professionals:

  • "I need a work truck for my roofing business. I'm paying cash. What's your best price?"
  • Negotiate out the door price, including all fees
  • Consider previous year models—save $5-10k with minimal difference
  • Don't fall for add-ons you don't need. Stick to necessities

Equipment and Drones:

  • Buy during trade shows (roofing expos often have show specials)
  • Check for used equipment from retiring roofers
  • Join roofing Facebook groups where people sell equipment
  • Compare warranties across brands

Investment Property:

If you're using your roofing income to buy investment property, timing matters enormously.

Best times to buy real estate:

  • Fall/Winter: Fewer buyers competing, sellers more motivated
  • Spring/Summer: More inventory but higher competition
  • Off-market deals: Network with other roofing pros who flip houses

Here's a quick snapshot of best buying times according to U.S. News:

  • Furniture: February and August
  • House: Spring and Summer (but negotiate harder)
  • Car/Truck: May, October, November, and December
  • Clothing: End of any season
  • Mattress: Holiday weekends
  • TV: Black Friday/Cyber Monday
  • Appliances: End/Very beginning of year
  • Airfare: 3 p.m. on a Tuesday

The cherry on top would be negotiating better deals and terms. Sometimes places are just trying to make space for new stuff. Maybe you catch a salesperson on a good day and they're feeling especially generous or desperate for a sale.

Deals are everywhere!

Leverage your industry knowledge: You're in sales. You understand objection handling, negotiation, and reading people. Use those same skills when making your big purchase. You're a professional closer—act like it.

 

Prepare for the Final Purchase: Pre-Purchase Checklist for Roofing Professionals

Before making your final purchase, ensure you've reviewed and confirmed the total costs, including any hidden fees.

For work trucks:

  • Registration and title fees
  • Commercial insurance increase (get quotes first)
  • Modifications and upfitting costs
  • Fuel efficiency differences from your current vehicle

For equipment:

  • Training costs to use it effectively
  • Maintenance and calibration needs
  • Storage requirements
  • Compatible accessories

For investment property:

  • Closing costs (2-5% of purchase price)
  • Immediate repairs and improvements
  • Property management if you won't self-manage
  • Insurance, taxes, and HOA fees

Plan ahead for immediate post-purchase expenses, such as setup, maintenance, or accessories.

Be mindful of seasonal sales and discount opportunities. Car dealerships are trying to hit quotas at the end of the month and liquidate their inventory for the new models by the end of year.

Plan a trip in the off-season to avoid the tourist crowd and get a better price on airfare and lodging.

It's also wise to set aside a financial buffer (10-15% of purchase price) for any unexpected costs that may arise.

Lastly, research different payment methods to maximize benefits, such as cashback, rewards, or interest-free financing options. Proper preparation can help you make a financially sound decision and avoid post-purchase stress.

Cash vs. financing for roofing professionals:

Even if you've saved the full amount, sometimes strategic financing makes sense:

  • 0% APR financing: If offered, take it and keep your cash invested earning 4-5%
  • Business equipment loans: May offer tax advantages (consult your CPA)
  • Home equity line for investment property: Lower rates, tax-deductible interest

However, if you can pay cash and avoid all interest and fees, that's usually the winning move for true peace of mind.

 

Maintain Financial Health Post-Purchase: Keeping Momentum After Major Purchases

The dust has now settled. The party was fun, but now it's time to sweep up the confetti and adjust the budget back to normal spending patterns.

Depending on what your big purchase was, be sure to plan for maintenance and ongoing costs. I figured out the hard way that there is way more than I thought that goes into owning a home after I purchased it.

Post-purchase costs roofing professionals often forget:

New work truck:

  • Higher fuel costs
  • Increased insurance premiums
  • Regular maintenance schedule
  • Commercial vehicle taxes and fees

Equipment:

  • Calibration and maintenance
  • Software subscriptions (for drones)
  • Replacement parts and accessories
  • Insurance for high-value equipment

Investment property:

  • Property management (8-10% of rent)
  • Maintenance reserve (1% of property value annually)
  • Vacancy periods
  • Tenant turnover costs

Keep the momentum going and start saving for your next goal.

Once you've got the bug, it's hard to stop. Achieving a big purchase without having to take out debt is a wonderful feeling and confidence booster.

You'll find it hard to do it any other way in the future.

Building the savings habit in roofing sales:

The beautiful thing about crushing a big savings goal is that it changes your relationship with money forever. You realize:

  • You can handle delayed gratification
  • You're capable of saving thousands while still enjoying life
  • You don't need to finance everything
  • Your commission checks can build real wealth, not just cover debt payments

Many roofing professionals I've worked with become "serial savers" after their first big debt-free purchase. They immediately start saving for the next goal, creating a powerful wealth-building cycle.

Next goals for roofing professionals might include:

  • Max out retirement contributions (SEP IRA or Solo 401k)
  • Save for a second investment property
  • Build a 12-month emergency fund
  • Save for a down payment on a primary residence upgrade
  • Create a business expansion fund

 

Take Action: Your Debt-Free Big Purchase Action Plan

Saving for a big purchase might seem daunting at first, but with proper planning and dedication, you can achieve your goal without compromising your financial health.

Start by choosing one strategy from this guide and implementing it today.

Remember, every dollar saved brings you closer to your goal! Whether it takes months or years, the satisfaction of making your big purchase debt-free will be worth the wait.

Your next steps as a roofing professional:

  1. Define your goal: What's the one big purchase you're working toward? Be specific with the dollar amount
  2. Set your timeline: When do you want to make this purchase? Factor in busy season vs. slow season
  3. Calculate your monthly target: Divide your goal by your timeline (adjust for seasonal income)
  4. Open a dedicated savings account: High-yield savings account separate from your checking
  5. Set up your system: Automatic transfer or manual percentage-based savings from each commission
  6. Track your progress: Choose a visual method that keeps you motivated
  7. Protect your fund: Build your emergency fund first or simultaneously
  8. Research your purchase: Start learning about timing, negotiation, and best deals

Ready to begin your saving journey? Pick your target, set up that dedicated savings account, and take your first step toward debt-free goal achievement.

You didn't get into roofing sales to make payments on everything you own. You got into it for the income potential and financial freedom. Start living like it by making your next big purchase with cash, not credit.

After years of closing deals and banking commissions, you deserve to buy what you want without the stress of monthly payments hanging over your head. Proper planning and disciplined saving is how you get there.

Now get out there, close some deals, and start building your big purchase fund today!

THEĀ ROOF TO RICHESĀ NEWSLETTER

Want Helpful Finance Tips Every Week?

Join thousands of roofing pros taking control of their money and future

You're safe with me. I'll never spam you or sell your contact info.